Branding for a contemporary Jewish food bar
Visual identity / rebranding / graphic system
Brand refresh to support a new stage of the space
Brand refresh to support a new stage of the space
The project begins with the need to update the space’s existing visual identity, aiming for an expression that is more aligned with its current state and experience.
The work focuses on translating that evolution into a clear, adaptable, and consistent graphic system.
The work focuses on translating that evolution into a clear, adaptable, and consistent graphic system.
The identity is built on a clear visual system where typography, color, and symbol work in an integrated way.
The approach prioritizes consistency and flexibility, allowing the brand to adapt across different formats without losing recognition.
The approach prioritizes consistency and flexibility, allowing the brand to adapt across different formats without losing recognition.
